Strategy Advantage needed a brand to match their great success, having grown into a forward thinking studio in the healthcare industry. They act as partners for healthcare leaders who need help navigating through the challenges of their industry.
Following a StoryBrand model, we collaborated to create their story and paired it with clear and compelling design. The new brand was developed to reflect the process in which they take their clients from disarray and chaos, to calm and effective solutions. Each design choice was focused on visually communicating their ability to navigate their clients from dark to light all with a sense of balance.
